Fitness - Body ID

App Mobile de medidas corporales con Machine Learning

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Machine Learning

Machine Learning

IA Mobile

IA Mobile

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Machine Learning

IA Mobile

Overview

This project explores a series of minimalist packaging concepts across different product categories — from skincare and lifestyle goods to tech accessories. The goal was to reduce visual noise and highlight the essence of each brand using clean layouts, limited color palettes, and a strong focus on typography and material.

Cliente

Entrenador privado

Industria

Fitness

Duracion

5 Meses

Año

2025

Challenge

Design packaging that feels premium while staying functional for retail display, efficient shipping, and easy handling.

  • Remove Excess Without Losing Identity: Strip away unnecessary elements while maintaining strong brand presence.

  • Balance Aesthetics with Function: Create packaging that looks refined but remains practical for shelf display, shipping, and handling.

  • Work Across Product Lines: Ensure the design system adapts seamlessly across different packaging formats (boxes, pouches, labels).

  • Avoid Generic Minimalism: Make it simple, but not forgettable — avoid blandness while staying true to minimalist principles.

01
Challenge

Remove Excess Without Losing Identity: Strip away unnecessary elements while maintaining strong brand presence.

01
Challenge

Remove Excess Without Losing Identity: Strip away unnecessary elements while maintaining strong brand presence.

01
Challenge

Remove Excess Without Losing Identity: Strip away unnecessary elements while maintaining strong brand presence.

02
Solution

We developed a cohesive visual language rooted in clarity, hierarchy, and material honesty to make it professional.

02
Solution

We developed a cohesive visual language rooted in clarity, hierarchy, and material honesty to make it professional.

02
Solution

We developed a cohesive visual language rooted in clarity, hierarchy, and material honesty to make it professional.

03
Result

The result was a set of packaging concepts that elevate brand perception through simplicity and purpose.

03
Result

The result was a set of packaging concepts that elevate brand perception through simplicity and purpose.

03
Result

The result was a set of packaging concepts that elevate brand perception through simplicity and purpose.

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Final Outcome

This project is a celebration of clarity, intention, and beauty in restraint — a reminder that in design, less truly can say more.

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